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The Community Awareness Activities unit is designed to empower learners with practical skills and knowledge to actively engage communities in identifying, understanding, and addressing key issues affecting their well-being. The unit focuses on building the capacity of individuals to become effective agents of change through sensitization, education, mobilization, and advocacy.

Through this unit, trainees will learn how to:

Identify and prioritize community issues such as health challenges, environmental concerns, gender-based violence, drug abuse, poverty, sanitation, and social injustices.

Plan and organize awareness campaigns using participatory approaches that ensure inclusivity and ownership by community members.

Develop effective communication strategies including the use of visual aids, drama, role play, songs, storytelling, social media, and community forums to pass messages.

Engage and collaborate with stakeholders such as local leaders, government agencies, NGOs, youth groups, women’s groups, schools, and religious institutions for collective action.

Mobilize community resources (both human and material) to support awareness activities and ensure sustainability.

Document and evaluate community awareness interventions to assess their impact and improve future initiatives.

Key Topics Covered:

Meaning and importance of community awareness

Methods and tools for conducting community sensitization

Steps in organizing community outreach programs

Communication and presentation skills

Community mobilization and participation technique

Monitoring and evaluation of awareness activities

Ethical considerations and cultural sensitivity

Learning Outcomes:

By the end of the unit, learners should be able to

1. Describe the purpose and benefits of community awareness activities

2. Conduct a community needs assessment.

3. Plan and implement an effective community awareness campaign.

4. Apply various communication methods to educate and engage the public.

5. Work collaboratively with stakeholders and community members.

6. Monitor and evaluate the effectiveness of awareness activities.

This unit is especially relevant for trainees in community development, social work, public health, environm

ental studies, youth empowerment, and education programs.

Relationship to Occupational Standards

This unit addresses the unit of competency: perform psychosocial support

Duration of Unit: 95 Hours